The Retail Management Game is an online simulation for retail management courses. It allows your students to apply the theoretical knowledge of retail management in a realistic business world.

This fun and interactive exercise provides students with retail experience by letting them make realistic business decisions in a simulated environment.

Your students are appointed to manage a regional department store company that sells women’s and men’s apparel, furniture and housewares through a network of department stores.

Students also learn to analyze market data as well as deal with seasonal variation and competitive threats, which are all part of this dynamic simulated learning environment.

The Retail Management Game will be available as a beta version soon.

Contact us to join the mailing list and get notified when the simulation becomes available.

As students run their firm, they learn to manage:

Strategy and tactics Merchandise assortments Pricing Advertising Distribution Profitability